Role: Designer

NoSocks Running is a concept event company showcasing the integration of visual and written storytelling. Strong imagery using the runners on sand, added in palm trees, and running shoes combined with the use of a form and text to tell the story of why the event is occurring lead the user through the form.

Highlights:

• Started and completed in two weeks
• Built in Figma using Photoshop for the palm tree imagery added in
• Mobile concept for iPhoneX build out

Lessons:

• The addition of strong background images helps solidify the story the brand is building
• Adding tilted images created a sense of play and fun, while keeping engagement.
• Forms require a lot of work from the user, breaking up sections helps to keep things flowing.

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